BrightBridge Team
Meet the experienced professionals who lead our mission and help families find supportive senior living communities throughout San Francisco and the Peninsula.
Our team brings decades of combined experience in senior care, healthcare administration, and family advocacy to guide our mission.
Each member of our team has personally experienced the challenges of finding quality senior care for loved ones. This shared experience drives our commitment to making the process easier for other families.
Our leaders combine deep industry expertise with genuine compassion, ensuring that every family we serve receives the personalized attention and expert guidance they deserve.
Our experienced team combines professional expertise with personal understanding to guide you through this important journey.
Founder and Senior Advisor
Troy’s commitment to senior care spans three generations. He grew up in his family’s San Francisco assisted living care home, working alongside his grandmother and mother and learning early on that exceptional care is rooted in compassion, patience, and truly understanding each person’s unique needs. When his own grandmother developed dementia and required 24-hour support, the experience profoundly shaped him. It affirmed his calling and led him to become a California-licensed administrator, eventually managing multiple senior care communities throughout San Francisco. After years of hands-on caregiving and leadership in senior living, Troy broadened his professional toolkit with more than a decade in the service technology sector. Now, he brings that full-circle journey together by combining deep, personal caregiving experience with strong operational and business expertise. This rare blend allows him to be a powerful advocate for seniors and their families across San Francisco and the Peninsula, offering both heartfelt guidance and strategic insight to every family he supports.
Senior Consultant
Lorna’s career in community care began as a registered nurse at San Francisco’s former Children’s Hospital, where she first cultivated her lifelong commitment to compassionate, person-centered healthcare. In 1977, she opened her first California licensed assisted living community for seniors which turned into an endeavor that grew into a remarkable 40-year legacy supporting close to a thousand older adults across San Francisco. Today, as a Senior Consultant, Lorna continues to share the depth of expertise and heartfelt dedication that have made her a trusted pillar of local senior care. With her unique combination of clinical training and decades of hands-on caregiving experience, she offers families thoughtful, informed guidance at some of their most meaningful decision points.
We lead with empathy, kindness, and genuine care for every senior and family we support.
Your loved one's needs, preferences, and well-being always guide our recommendations.
We honor each senior's life story, values, and individuality.
We stand beside families through emotional decisions, offering steady support every step of the way.
We bring deep Bay Area senior care knowledge—explained with warmth, clarity, and honesty.
Every care plan is tailored to the unique needs, history, and goals of your loved one.
Our relationships with local communities help families receive timely, informed options—while we remain unbiased and family-first.
We keep our promises, stay accessible, and remain present long after move-in day.
When unexpected needs arise, we respond quickly and confidently to ease the stress on families.
We continually learn, adapt, and refine how we serve—so families always receive the best of our care and expertise.
We know the Bay Area senior living landscape like the back of our hand. Our local expertise means you get insights you simply can't find anywhere else.
We know which communities are in the safest neighborhoods, have the best transportation access, and are close to the amenities your loved one values.
We understand the real costs in different areas and can help you find the best value for your budget in San Francisco, San Mateo, and surrounding counties.
Our strong relationships with local communities mean we can often secure better rates, faster responses, and priority consideration for our families.
We know the best routes and can efficiently plan tours to maximize your time and minimize travel between communities.
